Could Mikme, a Portable Bluetooth Mic, Be The Missing Puzzle Piece for Anchor?

Brian Solis, writing on LinkedIn:

Mikme is a palm-sized studio-quality bluetooth microphone and audio recorder that’s equipped with a 1” gold-plated cardioid condenser capsule. It is phantom-powered (48V) and supported by a built-in spider suspension that blocks handling noise. It features a 2 x 168 MHz Cortex M4 processor and has a rechargeable LiPo battery that can last up to 3.5 hours in standalone recording mode. Mikeme has start-of-the art 24bit (up to 96kHz ADC) analog to digital conversion built-in.

So far so good, its a portable mic. But here’s where things get interesting:

…Mikme becomes an extension of your smartphone, bluetooth camera or DSLR, and through the Mikme app, audio automatically syncs with the video. You can then instantly share the integrated output via your social channel of choice or save it for later reference or editing

Brian focuses on Mikeme’s potential for videos – his interview with co-founder Thomas Wachauer, where the audio was recorded using a single Mikeme on a table, is impressive. As is Mikeme’s other promo video which really highlights Mikeme’s ability to remove ambient noise from a recording.

This got me thinking: a portable bluetooth mic than can capture great audio with very little setup? That seems like something Anchor could be very interested in. Anchor is pushing hard to make creating a podcast as easy as possible but as a listener my biggest complaint is that the audio quality captured by an iPhone is noticeably poor. Note that I said ‘noticeably’ – its not terrible, but it is unpleasant when coming from other podcasts. What if Anchor could offer budding podcasters a great mic, with very little setup, that could capture great audio?

One problem is price. Right now Mikeme costs around $399 which puts it out of range of the ‘podcast-curious’. But imagine if Anchor could offer a mic like this at a $99 price point that hooks seamlessly into their mobile app…

Another problem: does Anchor really want to be a hardware company? Being a software service company is whole world away from hardware with all the challenges that design, production, inventory management and shipping actual things entails.

There has been something else in the back of my mind, and now seems about as good a time as any to shoehorn it in to a post: we call them ‘Smart Speakers’ but projecting sound waves is only 50% of what they do. They also have a bunch of very good microphones to capture audio. Now people suddenly have a great mic sitting on their kitchen countertop… Doesn’t that seems like something we (as podcast enthusiasts) could use?