Billboard Changes How Streams Are Weighted in Its Charts
Billboard has changed how it measures it’s Hot 100 chart and Billboard 200:
…plays on paid subscription-based services (such as Apple Music and Amazon Music) or on the paid subscription tiers of hybrid paid/ad-supported platforms (such as Spotify and SoundCloud) will be given more weight in chart calculations than plays on ad-supported services (such as YouTube) or on the non-paid tiers of hybrid paid/ad-supported services.
Which should serve as a reminder that we, as the podcast industry, are going to have to starting thinking about this kind of thing. The download is going the way of an album sale, in a few years we are going to be thinking in terms of streams since we can attribute that a person listened to that particular stream. How many downloads equal a stream? I mull this over in a previous post Measuring Downloads in the Age of Streaming.