Google Reportedly Making a Podcast App
I should have better phrased the title of a previous post, Why Has Google Decided To Not Build a Podcast App. By adding a “…yet”.
As Bill Irwin rightfully pointed out on Twitter:
Are you thinking they’re not gonna?— bill irwin (@blirwin) May 15, 2018
Oh great question that I totally didn't address! It would be fascinating if they didn't... But yeah I think they will, the app paradigm is too strong and I don't think voice is going to be the dominant UI for a little while yet...— Podcast Hotdog (@podcasthotdog) May 16, 2018
As reported by 9to5Google, some translation strings have been found in the codebase for Android 8.7 that strongly suggest that they have a dedicated podcast app in the works.
Previously Google’s podcast strategy was to include podcasts along side music in the Google Play Music app so it will be interesting to see how well a stand alone app is received. I imagine Pandora and Spotify will be following the results closely.